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Finance for Managers & Sales Professionals - Learning Objectives

Course Summary
Learning Objectives
Course Outline
All Income/Outcome Programs

Presents financial tools and concepts:
  • Basic financial statements and their management uses
  • Why market conditions dominate business decisions
  • The difference between cash and profit, and the need to manage separately for each
  • Fixed and variable costs
  • Budgets and cash flow forecasts and their value
  • The impact of inventory build-up and the need to control working capital
  • Break-even analysis
  • Unit cost analysis
  • Income Statement analysis
  • Other ratios as metrics for management (e.g. ROA, ROI)
  • The specific financial metrics used by your company to gauge performance, and why they are used


Provides experiential learning across the business:
  • Playing all the major roles in an operating company - production, R&D, sales and marketing, management, and finance
  • Team decision-making in each of these areas
  • Generating financial statements for their operating company
  • Preparing budgets and cash flow forecasts
  • Preparing break-even graphs
  • Calculating basic ratios on their operating company
  • Using operating income and ratios to compare performance against the competition
  • Implementing change and measuring the results
  • Using ratios and other measurements to identify the 'buttons' which drive company performance and behavior


Transfers back to the real-world job:

  • Prepare budgets, targets, and forecasts
  • Integrate cash flow planning with planning for sales, costs and profit
  • Partner with customers and suppliers, structure sales and purchases
  • Prepare operating reports and financial reports
  • Target profit opportunities
  • Prioritize and control costs
  • Reduce inventories and working capital
  • Use historical and competitive bench-marking to improve your bottom line
  • Improve their functional relationship with other areas of the company



Benefits of Finance for Managers & Sales Professionals

  • Plan across departments
  • Clearer, faster, more accurate communication
  • Improved decision-making
  • Increased awareness of industry and market

 


Course Overview   |  Course Outline




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