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CTL: How Will You Handle Tariffs

CTL: How Will You Handle Tariffs

eliza hl

Published Date

May 26, 2025

Tariff Trade-Off Simulator

Objective: This exercise helps you explore how tariff-related cost increases affect both your customer relationships and internal financial expectations. You'll simulate pricing decisions, observe margin impacts, and evaluate likely responses from customers and management—giving you insight into the real-world trade-offs involved in managing tariffs.

In Part 1 of our series on the impact of tariffs, we looked at how tariffs on raw materials ripple through supply chains and pricing.

Now it’s your turn to explore the trade-offs.

Use the interactive Tariff Response Simulator below to test what happens when tariffs hit your costs. Will you pass them on? Absorb them? Or try something in between?

Different customer types react differently. So do different management styles.
See what kind of pushback you might get—on both fronts.

Tariff Calculator

Tariff Calculator

Tariff Cost: $0.00

Gross Margin: 0.00%

Cartoon version of what might happen…

Final Thought

There’s no single right answer—only trade-offs.
Every pricing move affects your position with customers and with your own leadership team.
This exercise doesn’t prescribe a path. It shows you the tension. What you do with it? That’s business.

That’s it! Short, practical, and hopefully useful.